Executive Assistant · SEO Specialist

Ma. Kristina keeps
the content flowing
and the rankings
climbing.

Content specialist and virtual assistant supporting educators and thought leaders with social media, podcast production, and email marketing — plus hands-on SEO that turns quiet content into content that actually gets found.

Work with me See the work
About

Digital Marketing and content specialist based in the Philippines, with 2 years of experience across EA, content, and SEO work.

I currently support an Australian Educator, Researcher, Author, and Keynote Speaker as Podcast VA, content creator, and SEO Specialist — managing social media content, podcast editing and reels, and email marketing campaigns tied to product launches and cohort intakes.

I turn dense, research-backed material into content people actually engage with, across every channel it needs to live on.

2+
Years in content & SEO
6
Platforms managed
1
Podcast in production
What I handle

The desk, split in two.

Content and SEO run on the same muscle — organize, create, optimize, report. Here's what lives on each side of my desk.

● Content & Social Media

Keeping the audience engaged

  • Social media content (LinkedIn, IG, YouTube) DAILY
  • Podcast editing & production EXPERT
  • Reels & short-form clip creation ADVANCED
  • Caption writing & episode descriptionsEXPERT
  • Content calendar & campaign planning ADVANCED
  • Community management (Circle.so) AS NEEDED
    (courses, resources, webinar scheduling)
  • Tools: Meta Business Suite, Buffer, Canva, Descript, Buzzsprout EXPERT
● SEO & Email Marketing

Getting the content found and delivered

  • Website updates & on-page SEO ADVANCED
  • Email campaign management & sequences EXPERT
  • Newsletter strategy & reporting ADVANCED
  • Subscriber list management & analytics DAILY
  • SEO reporting & analytics EXPERT
  • Local SEO & Google Business Profile ADVANCED
  • Tools: Squarespace, Mailchimp, Google Workspace DAILY

Tools I Used

Virtual Assistant & Video/Audio Editing Tools
  • Google Drive
  • Gmail
  • Microsoft Office Outlook
  • Google Docs
  • Google Sheet
  • Canva
  • Descript
  • CapCut
  • Buzzsprout
  • Squarespace
  • Google Search Console
  • Google Analytics 4
Customer Service & Project Management Tools
  • Google Workspace
  • Circle-so
  • Trello
Social Media Platforms
  • LinkedIn
  • Instagram
  • Bluesky
  • YouTube
  • Meta Business Suite
Get in touch

Let's clear your plate.

Whether you need someone to own your calendar, your search rankings, or both — I'm currently taking on new clients.

LinkedIn
Based in the Philippines
Working with clients worldwide
Replies within 24 hours